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Download the Pursuant Giving Outlook eBook and watch the webinar on demand.

How to Use Predicted Discretionary Spending

DawnGalasso explains why you should use Predicted Discretionary Spending when evaluating your best donors. “Think about this…  just because 2 people live in similar homes + have similar incomes, that does not mean they have the same amount of money to give or spend. GivingDNA captures  net worth, capacity, real estate value , and many lifestyle factors –but also includes children in household and other critical data points so you have a better idea of who really can provide a large gift and who cannot.”

Watch this brief video + learn more.